E-Commerce Workshops - 16th March 2010

A range of E-Commerce workshops covering the following topics:

Search Engine Optimisation
Time: 9:30am - 11:30am
Venue: Jury's Inn Hotel Croydon
Cost: free of charge
Experience: You will need to have a website for this workshop

Description:
Is your website not reaching its maximum potential? This workshop will educate you and equip you with the information on how to get a good quality score factor and develop the best optimisation techniques.

Introduction to the Web & E-Commerce
Time: 9:30am - 11.30am
Venue: Jury's Inn, Croydon
Cost: Free of charge

This workshop gives an overview of e commerce and how a website relates to it. Topic areas that will be covered are:-

• What is a website and how does it work
• What is e commerce
• Does your business need a website
• What website is right for you and how to market your website
• How to build your website and the information and content you will need.
• Search Engine Optimization
• How to keep your website fresh and up to date

Jargon Busting
Time: 9:30am - 11:30am
Venue: Jury's Inn, Croydon
Cost: Free of charge

Description:
Translating internet jargon into plain english.

Social Networking
Time: 2:00pm - 4:00pm
Venue: Jury's Inn, Croydon
Cost: Free

E-Mail Marketing
Time: 2:00pm - 4:00pm
Venue: Jury's Inn Croydon
Cost: Free

This workshop will give you a clear understanding of the power and importance of email marketing as an essential tool to attract new customers and to retain existing ones. Overview of the content will be:-

• What is email marketing? Permission based SPAM. Benefits of email marketing
• Database or contact list. Why and how to build a contact list
• How to email market. What tools are needed. Campaign mail. Auto responders
• Content of email for marketing purposes
• Use of graphics in marketing messages
• Use of video

To book onto any of these workshops please contact the events team on 020 8253 4293 or e-mail events@southlondonbusiness.co.uk